The MUSTARD Group provides a full service sales and marketing service to generate revenue. Low risk and cost effective.
We are The MUSTARD Group, comprising 3 pillars of B2B2C expertise each dedicated to making your European market entry and transition as smooth as possible.
Our Focus
We are firmly positioned within the emerging technology space. We live and breathe it.
Some of the 100+ brands and sales channels we have worked with include:
Sales Growth &
Market Entry
Problem:
Hiring a sales resource or a team of sales people across Europe is hugely expensive and the various employment laws are confusing, challenging and cumbersome. This, coupled with the high risk, would surely encourage you to think differently, correct?
Our approach:
For some of our clients they just want access to our local native senior sales teams based in key regions across Europe. For others, The MUSTARD Group provides a thorough market entry strategy and execution service. Both options are valid and will speed up your sales process and ultimately your return on investment.
Communications
Problem:
Coordinating and driving B2B2C awareness through the media as your product or service becomes ready to be exposed or to sustain momentum can be tricky. Have you chosen the right partner with the right media and influencer contacts and will they understand your proposition?
Our approach:
Our communications team is seamlessly integrated within the sales function and works hand-in-hand to time reviews and awareness for maximum impact at the right time. This blended approach ensures that your product or service gains media and influencer momentum at the critical moment, helping to drive those all-important sales.
Our consultants can also plan and execute localized social, SEO, advertising and video-based campaigns providing a full 360 service.
Content generation
Problem:
Now, more than ever, inspiring content is a key ingredient for businesses to connect with prospects and influencers. The problem is that the wisdom and insight is often locked in within the organization and it is difficult to externalize it.
Our approach:
With a team of content generators specializing in all things tech and made up of former journalists, we are able to quickly, and with minimal fuss, unlock the knowledge that already exists within an organization, package it and deliver it to the appropriate audience.
About us
We are an expanding pool of sales and communications talent. We provide market entry services to companies wishing to strengthen or establish their market presence in Europe.
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Experts on hand to help you succeed in Europe
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Companies we have helped sell into Europe
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